Book Review: Brandgaluru – Made in Bengaluru

As a proud Bengalurian, I certainly am familiar with the city’s tech/IT industry, start-ups culture. However, reading ‘Brandgaluru – Made in Bengaluru’ by Devatha Sriram, got me intrigued about the rich entrepreneurial history of the city.

Through this book the author delves into the stories of four iconic brands: P N Rao, Radel, William Penn, and Judge Press. It shows how entrepreneurial culture has been in the city’s DNA even in its quieter days. Whether it is agility, innovation, or quality, these iconic brands in Bengaluru had it all.

I enjoyed the experience of reading about the ‘becoming of these brands.’ The narration painted vivid pictures, making their stories come alive. I felt as if I am watching a documentary on BBC, History, or Discovery channel. Despite being a non-fiction, the story-telling transported me into the lives of these brands' founders, making their journeys feel as captivating as a well-scripted fiction narrative.

The photographs of the special moments of the founders of the brands add to the visual elements and create more curiosity. I would have loved to see the family trees also (wherever relevant). The stories of the journeys of these brands are inspiring!

Comments

Draupadi - Action Prevails Emotions

The woman of Kaliyuga…. before the Kaliyuga descended One of the few very clear memories I still have of my childhood is when my mother was feeding me lunch and we were happily chatting about Mahabharata. While talking, I said ‘when I grow up, I want to become Draupadi’. She yelled at me ‘ pagal ho gayi ho kya?, kuch bhi bak bak karti ho. Khana khao chup chap ’. I was taken aback by her sudden anger. Barely 7-8 years of age, I didn’t quite understand the reason for her annoyance, then. Today, after decades I certainly do. Indeed, I do understand, why a mother wouldn’t want her daughter to become Draupadi or even get closer to what she suffered. All said and done, she was the heroine of the one of the only two greatest epics of the country’s history – Mahabharata.

From ‘ASL Pls’ To Emoji’s

I don’t get tired; no really, I do not get tired or bored at all narrating our story to anyone. Infact every new person I meet, I try to grab this opportunity to talk about us – You and I! And I surprise myself when I realise that I still remember it all so well. Every single detail of 4 years of friendship, 4 years of long-distance relationship, and 7 years of being married. Well, can’t really say that about the last 7 years :P, but the first 8 years are like embedded in my DNA. Pic clicked by Sudipto Roy I think our story is unique. It’s beautiful. Just 15 years old but so much has changed in this one and half-decade. Or not much?

A Soul Stirring Journey! (Book Review)

Image Source Book: The Seeker Author: Karan Bajaj The climax of the book is just unexpected. Well that's not how you would expect me to begin a review, but it's simply not what I had anticipated. In fact with the twists and turns I actually had no idea how the book will end. Had completely given up all my presumptions. I'll be honest, first few pages were a little boring for me. Perhaps, because the beginning is slow or maybe because I thought this packing your stuff and going away is a 'very guy' thing. Alright, the fact is I was jealous of Max, that he could just walk away from his corporate life towards a different life...... However, I continued to read; I was curious to know how far does Max go in order to reach that state where he feels detached from the world yet one with every tiny bit of the universe. And boy what a journey that was! I enjoyed it :)

A(NU) Thought

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